Twenty-seven logged decisions across eight chapters, from the case for building a personal site at all through naming, branding, wiring up every integration, and closing the last dead links — all before an official launch entry exists. The throughline across every chapter is the same one the site itself is about: taking a thing apart to see what it’s actually made of. Sometimes that’s literal, like a rendering bug traced down to pixel measurements instead of trusting a preview. Sometimes it’s figurative, like a speaking page that needed a strategy pass before it needed a single line of markup.
Drill into any chapter for the full recap, or any entry for the raw log.